Urbaser has taken various awareness-raising actions in observance of the International Day for the Elimination of Violence against Women, including a flash mob in Elche (Alicante) and high-impact talks relating to this topic.

December 2018, web copy

On the International Day for the Elimination of Violence against Women, Urbaser wanted to show its support of the fight against this blight on society by taking various social awareness-raising actions. To do this, Urbaser produced a poster with the slogan “Por una sociedad limpia de violencia de género” (‘For a society wiped clean of gender violence’) to be distributed at all of the company’s national and international centres. In addition, plaques reading “Punto limpio de violencia de género” (‘Gender violence free facility’) could be found in Urbaser office reception areas.

Canvas signs with the message “Hay Salida” (‘There’s a way out’) in various languages along with the 016 information and helpline telephone number hung from Urbaser’s head office in Madrid.

The Integra Foundation, which works with victims of gender violence and has collaborated with the company for many years, provided employees with a high-impact Informative Session on Gender Violence.

In Chiclana de la Frontera (Cádiz), the City Council’s campaign on vehicles and machinery was publicised for the second year in a row. Under the motto “Chiclana no tolera las violencias machistas” (‘Chiclana doesn’t tolerate misogynist violence’), Urbaser workers joined the fight against gender violence. The city’s gardens and squares were also decorated with purple flowers.

In Denia, all city sweepers and vehicles carried signs referring to the campaign, along with purple ribbons and messages of “Tolereancia cero” (‘Zero tolerance’) against this type of violence.

In Villanueva de la Serena (Badajoz), Urbaser joined the City Council’s “Deshojándote: me quiere, no me hiere, me hiere, no me quiere” (‘Picking flower petals: he loves me, he hurts me not, he hurts me, he loves me not’) campaign. This message was spread and reinforced at the various high-impact talks held at Urbaser’s local facilities in Extremadura on the matter.

In Elche (Alicante), a week’s worth of activities were scheduled, including a talk on “Claves para una Sociedad Limpia de Violencia de género” (‘Keys to Wiping Society Clean of Gender Violence’), the recording of a staff-organised flash mob, or the sale of solidarity bracelets for the local violence against women victim’s association.

With its active participation, Urbaser is choosing to be part of a clear message that rejects all forms of violence against women present in our society.

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